"To ebook or not" continues to plague many self publishers. Most everyone agrees that ebooks are having a great impact on the book publishing industry. Aptara, an industry-oriented research company, conducted an extensive survey related to ebooks and book publishers in general. The following points, drawn from the survey, are of interest to the self publisher.
- Most ebooks are distributed through the book owner's website.
- Using an owner site results in the publisher missing major ebook distribution channels such as Amazon, Apple iTunes, etc.
- Ebook reader-compatibility is the biggest challenge.
If you are grappling with the issue of format for your ebook, check out EPUB. A free Microsoft Word-to-EPUB converter can be found here.